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Business
Use AI to start or grow a side business — from ideas and marketing to operations and launch.
HK$10,000
Detailed 5-day curriculum
Day 1: Business ideas with AI
Service vs product
- Services: faster to start (VA, content, tutoring)
- Products: digital templates, guides, courses
- AI lowers the barrier — but you still need customers
Hands-on practice
- Pick & score 3 business ideas (1–5 on demand, skills, income potential, AI fit).
Validate before you build
- Talk to 5 potential customers
- Check competitors on IG/Google
- Run a small test — don't quit your day plan yet
Knowledge check
- Best first step for a side business?
Safety habit
- Don't promise AI-generated results as guaranteed outcomes to clients.
Day 2: Brand & marketing with AI
Brand basics with AI
- Name brainstorming (check trademarks!)
- Logo concepts (hire a designer to finalise)
- Tagline and value proposition
- Social media voice guide
Hands-on practice
- Create a 7-day content calendar for your business idea — platform, post type, caption draft.
Everyday comparison
- Instead of: Post AI content without editing.
- Try: Use AI for drafts, add your voice, real photos, and authentic stories.
Knowledge check
- AI-generated social posts should…
Safety habit
- Disclose AI-generated images in ads where platforms or laws require it.
Day 3: Operations & customer service
Running lean with AI
- FAQ documents for common questions
- Email reply templates
- Simple chatbot for website (with human backup)
- Invoice and receipt templates
Hands-on practice
- Build a customer FAQ (10 questions) and 3 reply templates for your business.
Customer service principles
- Respond within 24 hours
- AI drafts, you approve
- Escalate complaints to a human always
Knowledge check
- AI chatbot on your site should…
Safety habit
- Never let AI commit to refunds, legal terms, or pricing without your approval.
Day 4: Pricing, legal & HK basics
Hong Kong business basics
- Sole proprietorship — simplest start
- Limited company — liability protection
- Business Registration Certificate required
- Keep records for tax — consult an accountant
Hands-on practice
- Draft a simple service offer: what's included, price in HKD, turnaround, payment method.
Pricing your services
- Research market rates in HK
- Start slightly below market to get testimonials
- Raise prices as demand grows
- Never underprice to the point of burnout
Knowledge check
- Before trading in HK, you typically need…
Safety habit
- AI is not a lawyer or accountant — verify legal and tax advice with qualified professionals.
Day 5: Launch plan & next steps
Your 30-day launch
- Week 1: Finalise offer + brand
- Week 2: Create portfolio/samples
- Week 3: Reach out to 10 prospects
- Week 4: First paid client + review
Hands-on practice
- Prepare your 5-minute business pitch: problem, solution, why you, call to action.
What's next?
- Join the Pleasantly AI alumni community
- Corporate programmes coming — same skills, team context
- Keep learning — AI evolves monthly
Knowledge check
- Most important launch metric at first?
Safety habit
- Build a sustainable business — set boundaries on AI use, client hours, and data handling from day one.